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BUS. 180 –  Marketing (CRN: 93702) at  Cañada College for Fall 2021

Cañada College Website Webbased Class Inclusive Access Class Late Start

This course is offered online and it is recommended you complete a short self-assessment to ensure readiness before taking an online course.

BUS. 180 Marketing

This course is an introduction to marketing and sales techniques used in business. Students learn about the "four P's" of marketing (Product, Price, Place, Promotion), market segmentation, target markets, market research, marketing budgets, and the marketing plan. Internet tools for small business marketing are also included, such as social networks, blogging, images, video, and websites.

Units: 3
Degree Credit
Grade Option (Letter Grade or Pass/No Pass)
  • Lecture hours/semester: 48-54
  • Homework hours/semester: 96-108
Prerequisites: None
Corequisites: None
Transfer Credit: CSU

Canada College (Online Course)

Department: Business

Number of Units: 3


Fee Description Type Amount
Book-Inclusive Digital Acc-CAN Flat Fee $44
Section
OLH - Online
Meeting Date: 08/30-12/18
Meeting Time:
Days:
Online course Room: 0000
Instructor: Michael Smith
Critical Dates for this Course Date
Last day to add class September 10, 2021
Last day to drop with a section refund September 9, 2021
Last day to drop without appearing on transcript September 19, 2021
Last day to change to Pass/No Pass Grading Option December 18, 2021
Last day to withdraw with an EW December 18, 2021
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