DGME 170 - Intro to Online Advertising

DGME 170 Introduction to Online Advertising

This course provides digital designers the foundational principles and knowledge of digital advertising. Topics include social media, mobile, email, and native advertising. Students learn techniques, tools, and software used in the industry.

Units: 3
Degree Credit
Grade Option (Letter Grade or Pass/No Pass)
  • Lecture hours/semester: 48-54
  • Homework hours/semester: 96-108
Prerequisites: None
Corequisites: None
Recommended: Eligibility for ENGL 838 or ENGL 848 or ESL 400.
Transfer Credit: CSU
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College of San Mateo

Department: Digital Media

Number of Units: 3

This description is for the Spring 2024 term